Jewish National Fund-USA launches 'This Is What Zionism Looks Like' campaign


August 13, 2021

The first phase of a new JNF-USA campaign allows people to post an online photo of themselves or beautiful places with the words, "This is What Zionism Looks Like."

Decades after the U.N. General Assembly passed Resolution 3379, which declared Zionism was a form of racism, Zionists continue to be maligned on college campuses, social media and city streets.

Confronting the ongoing hostility toward Zionism in a positive, multifaceted way, Jewish National Fund-USA launched "This is What Zionism Looks Like," a campaign that features a website, social media strategy, online events, boot camps, and educational courses designed with the aim of celebrating Zionism and reclaiming what Zionism really means.

"The word 'Zionism' has been hijacked from us," JNF-USA...

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