(Jewish Journal via JNS) — Several U.S. Ben & Jerry’s franchisees have sent a letter to the company calling on them to rescind their July 19 decision to stop doing business in the “Occupied Palestinian Territory.”

The letter was signed by franchisees in Seattle, Boston, San Francisco and St. Louis, among other major cities, that operate 30 stores and generate $23.3 million in combined revenue.

“There is a danger that the pursuit of social justice will descend into political correctness or result in the adoption of overly simplistic solutions by people who share a single view of the world that...