These Jerusalem sukkahs are nicer than yours


September 17, 2021

JERUSALEM (JTA) - Amit Zakoon's flower business started with a seed - literally - but it quickly grew into one of Jerusalem's premier purveyors of luxury sukkahs.

"We work for all the rich and famous," Zakoon, the owner and CEO of Yarok Yarok Events Design, told JTA.

Studio Ya Ya, as Zakoon's clients call the business, is known for executing weddings, bar/bat mitzvahs and parties for Jerusalem's A-list, including visiting U.S. presidents (from Bush to Obama) to big-time philanthropists like the Bronfmans.

These kinds of upscale events may keep Zakoon and team busy year-round, but Sukkot (wh...

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