Heritage Florida Jewish News - Central Florida's Independent Jewish Voice

A new direction for the Rosen JCC in Southwest Orlando


November 26, 2021

The Jack & Lee Rosen JCC in Southwest Orlando.

A Town Square is defined as an open public space found in the heart of a traditional town, used for community gatherings. In its new direction, the Rosen JCC is adopting a form of the town square concept.

In many of the recent articles about upcoming events, The Rosen JCC has referred to itself as "Your Town Square." Is this a new marketing tool? Not really, but it is a different way of envisioning the traditional Jewish Community Center.

The Southwest Orlando JCC originated back in 1994 as a satellite branch of the JCC of Greater Orlando (now The Roth Family JCC). "We were the little sate...

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